From the category archives:

Marketing

Rob Balon’s other life. Why research is the key to successful marketing.

January 25, 2012

FacebookTwitterDiggItTechnoratiDel.icio.us

Read the full article →

Web video done right.

October 26, 2011

A few weeks ago, I worked with my friend Amy Hardin to create a series of short web videos. Here’s the result. It got me thinking about web video since I get asked at least once a week about how to do it or why. So here’s my easy guide to on-line video. But first, [...]

Read the full article →

#occuppy Wallstreet. Classic Ready, Fire, Aim Strategy.

October 11, 2011
Thumbnail image for #occuppy Wallstreet. Classic Ready, Fire, Aim Strategy.

Regular readers may or may not have noticed I stay away from politics. I also don’t mention religion. And I sure don’t write about the place of religion in politics. But the #occupy protests over the last few weeks are just too juicy for me to ignore. Yummy, juicy, deliciously stupid. Uh oh. I said [...]

Read the full article →

Rise of the Service Economy

August 12, 2011

We hear so much about the decline of our “industrial base” and how sad it is that all we are creating are low paying service jobs. Here’s a 10 minute video with Gary Hoover’s take, which is a bit different than what you may hear on the news or talk broadcasting.

FacebookTwitterDiggItTechnoratiDel.icio.us

Read the full article →

You’re doing it wrong.

July 28, 2011
Thumbnail image for You’re doing it wrong.

Why would anyone need a plan? That’s no fun. Too much thinking and debating going on. The worst part is actually making decisions. Screw that. Let’s just make web sites and brochures. We all love the pretty pictures. What shall we put in the pretty web site? Oh, let’s worry about that later. We’ll put [...]

Read the full article →

Making Facebook sing with IFrames

July 21, 2011
Thumbnail image for Making Facebook sing with IFrames

I talked to my friend Steve Golab at FG Squared the other day and we both got hot and bothered by a new development at Facebook that looks like it’s going to completely change the face of the ubiquitous personal networking site. The details are a little technical so I will attempt to explain this [...]

Read the full article →

Creativity: Thy Name is Powerhouse

February 17, 2011
Thumbnail image for Creativity: Thy Name is Powerhouse

I get a lot of promotional emails in my inbox. I know, you’re stunned. You know the kind – “We are the best.” “You can’t survive without us.” “Viagra!”. Like you, I’m like a ninja with the delete key, tossing these zero value missives into the trash can like Rosie O’Donnell tosses cheeseburgers down her [...]

Read the full article →

← Previous Entries