Posts tagged as:

sales strategy

web site hurting your sales effort?

December 11, 2008

by Pete Monfre
When many companies talk about marketing, they inevitably end up focusing myopically on their company web site.  Do a search in any search engine for “marketing” and the vast majority of topics will be on-line marketing. It’s as if the web has become the singular representation of  of marketing and sales tactics.
While your [...]

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Chinks in the armor

July 10, 2008

I hate buying stuff. It’s like I have to be some kind of Sherlock Holmes to select a vendor and not get burned. Sometimes it’s easy to eliminate the jokers – they show up unprepared, don’t listen, and generally talk their way out of a sale. Others are not so easy. They say the right [...]

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